What You Get
The checks and decisions a useful review should return.
Whether campaigns are split sensibly by service line, area, and intent, or bundled together in a way that blurs performance.
Whether calls, WhatsApp clicks, form fills, and bookings are all firing correctly and being counted the same way Google is optimising toward.
Which queries are burning budget without producing enquiries, and where match types or negative keywords need tightening.
Whether the page each ad sends people to matches the offer, language, and urgency of the ad itself.


